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From $0 to $100K: Start & Scale Your Online Business with The ShiFT Business Roadmap

Actionable brand strategy frameworks, business mindset reframes and brand-building cheat codes that drive growth step by step.

Create one year content plan in one hour

Create one year content plan in one hour

Plan 1 Year of Content in 1 Hour (or less) with ChatGPT

Learn how to plan a full year of content in under 1 hour with ChatGPT.

6 min read

Mahdi Woodard explaining the 3 phases of entrepreneurship

Mahdi Woodard explaining the 3 phases of entrepreneurship

The Real Startup Timeline Nobody Talks About (Until Mahdi Did)

The 3 Phases of Entrepreneurship Every Founder Faces (But Few Talk About).

3 min read

FEATURED CHEAT CODES

Create one year content plan in one hour

Create one year content plan in one hour

Plan 1 Year of Content in 1 Hour (or less) with ChatGPT

Apr 36 min read

Mahdi Woodard explaining the 3 phases of entrepreneurship

Mahdi Woodard explaining the 3 phases of entrepreneurship

The Real Startup Timeline Nobody Talks About (Until Mahdi Did)

Apr 23 min read

Infographic of irresistible offers flowchart

Infographic of irresistible offers flowchart

How to Create an Irresistible Offer: Learn The Friction-Free Yes Framework

Apr 13 min read

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BRAND MARKETING BOOK OF TERMS

Shi explains 1st Person Program

Shi explains 1st Person Program

Define "1st Person Program" — What You Need to Know

Redefining the future of learning, coaching, and business strategy as immersive, adaptive—and built around you.

Customer Lifetime Value Explained

Customer Lifetime Value Explained

Define "Customer Lifetime Value (CLV)" – What You Need to Know

CLV: The Metric Every Founder Needs. In this post, we break down how to calculate and increase CLV.

Define "Brand Differentiation" – What You Need to Know

This post unpacks one of the most misunderstood branding concepts: differentiation. Learn how to stand out by owning your unique position.

2

STRATEGY PLAYBOOK

Create one year content plan in one hour

Create one year content plan in one hour

Plan 1 Year of Content in 1 Hour (or less) with ChatGPT

Learn how to plan a full year of content in under 1 hour with ChatGPT.

Infographic of irresistible offers flowchart

Infographic of irresistible offers flowchart

How to Create an Irresistible Offer: Learn The Friction-Free Yes Framework

8 Offer Elements That Turn ‘Maybe’ Into ‘Yes’: The Friction-Free Sales Framework for Founders.

FRAMEWORKS & CONCEPTS

Infographic of irresistible offers flowchart

Infographic of irresistible offers flowchart

How to Create an Irresistible Offer: Learn The Friction-Free Yes Framework

Intro 1st Person Program: The future of Brand Building, Scaling, and Founder Freedom

Shi explains 1st Person Program

Shi explains 1st Person Program

Define "1st Person Program" — What You Need to Know

OUTSIDE
THE RULES

Intro 1st Person Program: The future of Brand Building, Scaling, and Founder Freedom

Shi explains 1st Person Program

Shi explains 1st Person Program

Define "1st Person Program" — What You Need to Know

MINDSET SHIFT

Mahdi Woodard explaining the 3 phases of entrepreneurship

Mahdi Woodard explaining the 3 phases of entrepreneurship

The Real Startup Timeline Nobody Talks About (Until Mahdi Did)

The 3 Phases of Entrepreneurship Every Founder Faces (But Few Talk About).

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